![](https://poausa.com/wp-content/uploads/2017/04/shutterstock_387843199.jpg)
Defensive move against other payroll companies cross selling into insurance markets i.e. ADP, Paychex, Prime Pay
Round out your accounts and put another “hook” in your client
![](https://poausa.com/wp-content/uploads/2017/04/shutterstock_235373881.jpg)
![](https://poausa.com/wp-content/uploads/2017/04/shutterstock_529069435.jpg)
Help producers compete against PEO’s
Earn payroll commission
![](https://poausa.com/wp-content/uploads/2017/04/shutterstock_387031282.jpg)